Over the past 5 years, Third Man Records has brought to life many ideas that are new to the century-old vinyl format. So, when it came time for the creative hive to discuss the vision for the pressing of Jack White’s Lazaretto, we were keenly aware of what it would take to produce a piece of wax worthy of the music it would contain…
No single innovation would suffice. We needed to go big. We needed to go bold. We needed to press an ULTRA LP.